Year Ender

2012 might not have been a photography year for me but understanding the importance of creating art left an impact in my life. Without it, I don’t think I would be passionate about anything. Life without art is not worth living.

As 2012 reached its end, I realized that art is all about the improvement of skills and development of craft. You only become a true “Master” after you understand the essence of your craft. Influencing and inspiring others is just a satisfying afterthought.

Creating something from your own hands is worth the effort. You learn and make mistakes. You think and take the risks. You understand.

My life evolved into a new realm. I realized that taking photos is a process. By capturing the essence of a subject’s soul, we amplify it into an artistic medium that can be realized by all. It is the outburst of emotions we feel afterwards that makes us human. It is a tool.

On occasions we may forget, we have images that make us remember.

It’s not how big or small the photograph is nor how beautiful or ugly the subject is. It’s the story behind it that makes it precious.

This year turned out better than what I have expected. Here are the reasons why:

Happy New Year!

Leaving you with a song from M38, Enjoy!

Maria Ressa at the Social Good Summit 2012

Maria Ressa at her book launch “From Bin Laden to Facebook”

PCDSPO Secretary Ricky Carandang at Social Good Summit 2012

Francis “Kiko” Lucena of Team Real Pinoy, 2006 World Cup Asia Champion

Maika Lopez at her Studio Pictorial

A tribal dancer from Dinagyang Festival

A deaf child at “Children with Disabilities Camp 2012”

A teacher at “Children with Disabilities Camp 2012”

Earth Hour 2012 Seconds before ceremonial “Shut-Off”

Earth hour founder and Philippine counterpart at the 2012 Earth Hour festivities.

A church during Visita Iglesia in the Philippines

Holy Angel University Main Building, Angeles Pampanga

Tide / Edit IDEAS EP launch

Robert Alejandro, Asian of the Year awardee, explains his passion during PHL360

An old boat on the shores of Sta. Ana Cagayan

Ron Cruz and Chichi Bacolod during PHL360, El Nido, Palawan Leg

A Philippine Eagle at a private residence in Baler, Aurora

Chinese Charms from China Town, Manila




I was fortunate enough to be invited at the Social Good Summit held in Asian Institue of Management last September 22, 2012.

Prominent personalities talked about how social media can be used for social good.

Due to the high internet speed in the event, audience members tweeted or posted reactions online allowing the conversation to spill outside the room and into cyberspace.

Here’s a short video of what went down behind the tweets:

Maven MNL / Franz Lopez Photography / StratoBOX Studios


SOCIAL GOOD SUMMIT 2012 : Behind the Scenes
In cooperation with Rappler, TweetupMNL & Mashable

TROJAN – ATLAS GENIUS / Through the Glass EP

*No Music copyright infringement intended, all music used are with proper credit to the artists, their Music and Album.*

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*All images & footages are protected by the Intellectual property rights, any unlawful use without proper endorsement of the author are subject to all legal actions*



September 22, 2012 | Asian Institute of Management, Fuller Hall

Last September 22, 2012, a number of students, bloggers & social media advocates converged in the recently concluded Social Media Summit held simultaneously with a parallel event held in New York.

The event was organized by Rappler, Tweetup MNL and Mashable, entities known for promoting social media awareness. The event was held at the Asian Institue of Management.

The Event was hosted by the TV host Tim Yap together with Rappler’s Chay Hofileña.

Rappler CEO Maria Ressa talked about social media’s involvement in Rappler’s news gathering and news reporting. Ressa cited Rappler’s revolutionary creation “Mood Meter”  as a tool that echoes public perception on national events.

Bianca Gonzales, a famous TV host and online celebrity, talked about her personal take on social media awareness and involvement.

Christopher Lao, the original “I should have been informed” guy, talked about cyber bullying and its effect on his life.

Secretary Ricky Carandang, head of the Presidential Communications Development and Strategic Planning Office (PCDSPO) talked about the government’s effort in promulgating efforts with the use of a social media platform in the government.

Secretary Ramon Jimenez Jr., Minister of the Department of Tourism, talked about how media has evolved and how social media took part in the “It’s more fun in the Philippines campaign.”

The event was truly inspiring. Through the ages, from the analog telephone to the world wide web, we have always been seeking communication with others.

The entrance of Social Media as a communication device has only begun and the way we communicate continues to be reinvented. The only question is, with recent plagiarism issues and the development of the new Cybercrime Bill, would we be able to protect information passed through Social Media in the future?

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*All images are protected by the Intellectual property rights, any unlawful use without proper endorsement of the author are subject to all legal actions*


© Franz Lopez Photography + StratoBOX™  Full BTS Coverage of IDEAS EP Launch



We were invited to cover the launch of  Tide/ Edit’s debut album, “IDEAS EP.”  Tide/Edit is one of the bands behind the music of our show, PHL360. Clarence Garcia, who’s one of the brains of the band and plays the guitar, is also the genius behind some of the music which can be heard all throughout our show’s first season. As we intended to present a fresh outlook on reality shows, Tide/ Edit and Maude Manila’s music played a vital role in the reality show’s success.

The venue was held at 121 Allegro Center, Pasong Tamo Ext. Makati. Together with PHL360’s casts, Dong Ho and Hannah Villasis, we joined in as the room was filled with vibrant indie atmosphere.

The event was organized by Tony Rago who even flew in from Los Angeles.  He is a producer and also one of PHL360’s friends from, a Filipino-American community in U.S. He’s Italian but definitely has a Filipino heart and who is well versed in music.

The album features fresh tunes which is way different from today’s mainstream music. Tide/Edit performs mainly Instrumental music and it’s definitely a good way on presenting a different meal to the table.

Tide/Edit’s genre is a fusion of indie rock, post rock, math rock and small repeated melodies. The band says they’re still having difficulties describing their sounds so as of now, they call it “happy music”.

The Inspiration of this album is all about service and reaching out to the community.  The event was held to support Filipinos who were decapitated recently by the typhoons’ wrath as proceeds of the CDs will be donated to them.

This is Tide/ Edit’s way of giving back since they have also been typhoon victims. Their experience is what brought them together as a band and that inspired them to create this album.

Their album is definitely a must have for all you indie music lovers out there!

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